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SHE OWNS IT
ABOUT
DIRECTORY
ADVERTISE
BLOG
MEMBERS HUB
ROADSHOW 2026
JOIN THE DIRECTORY
ABOUT
DIRECTORY
ADVERTISE
BLOG
MEMBERS HUB
ROADSHOW 2026
JOIN THE DIRECTORY
BWOTW: Before we knew it we were business owners, diving into something completely new! - Amy’s story of becoming an accidental (and successful!) business owner!
Featured Ashlee Sturme 20/03/2026 Featured Ashlee Sturme 20/03/2026

BWOTW: Before we knew it we were business owners, diving into something completely new! - Amy’s story of becoming an accidental (and successful!) business owner!

This week’s Bizwoman of the Week is eco store Earth Mama owner Amy.

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BWOTW: ‘A reminder that being strong doesn’t mean you can’t also be compassionate.’ How Apolline is making a difference in a male-dominated industry!
Featured Ashlee Sturme 10/03/2026 Featured Ashlee Sturme 10/03/2026

BWOTW: ‘A reminder that being strong doesn’t mean you can’t also be compassionate.’ How Apolline is making a difference in a male-dominated industry!

This week’s Bizwoman of the Week is Madam Towing owner Apolline!

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BWOTW: ‘I can also plan and worry and overthink like I’m training for the gold medal in cerebral gymnastics.’ How Dionne used magnesium to change her life and build a business
Featured Ashlee Sturme 02/03/2026 Featured Ashlee Sturme 02/03/2026

BWOTW: ‘I can also plan and worry and overthink like I’m training for the gold medal in cerebral gymnastics.’ How Dionne used magnesium to change her life and build a business

This week’s Bizwoman of the Week is Salt & Oil retailer Dionne Stroebel.

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BWOTW: Why you don’t need to hustle harder - and how Louise can help you get clarity instead
Featured Ashlee Sturme 23/02/2026 Featured Ashlee Sturme 23/02/2026

BWOTW: Why you don’t need to hustle harder - and how Louise can help you get clarity instead

This week’s Bizwoman of the Week is email marketing specialist Louise!

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BWOTW: The day I tin-foiled an entire living room taught me something important about business (and other lessons from Sally!)
Featured Ashlee Sturme 17/02/2026 Featured Ashlee Sturme 17/02/2026

BWOTW: The day I tin-foiled an entire living room taught me something important about business (and other lessons from Sally!)

This week’s Bizwoman of the Week is confident websites expert Sally Tudhope!

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BWOTW: How this serial entrepreneur changes the everyday life of parents
Featured Ashlee Sturme 16/02/2026 Featured Ashlee Sturme 16/02/2026

BWOTW: How this serial entrepreneur changes the everyday life of parents

This week’s Bizwoman of the Week is confident eating specialist Judith.

Her books and programmes support parents to help fussy eaters.

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BWOTW: How some bright lippy gave this fertility coach permission to stand up
Featured Ashlee Sturme 09/02/2026 Featured Ashlee Sturme 09/02/2026

BWOTW: How some bright lippy gave this fertility coach permission to stand up

This week’s Bizwoman of the Week is Maja, an infertility coach and mentor from Invercargill.

Maja shared some of her journey and goals as a woman in business and how spaces like She Owns It has supported her personal and professional growth, in our community.

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BWOTW: ‘When your nervous system settles, your truth rises.’ How Lisa supports women to step into their business success
Featured Ashlee Sturme 26/01/2026 Featured Ashlee Sturme 26/01/2026

BWOTW: ‘When your nervous system settles, your truth rises.’ How Lisa supports women to step into their business success

This week’s Bizwoman of the Week is empowerment and transformational coach Lisa!

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I’ll admit the looming pressure to do more and be more for my biz is always there. But then I look at my wee ones faces, and it’s like a slap in the face of hustle culture. 

Their eyes say simply ‘look at me mum, I’m here, ri
🙌 Meet @dr_nicola_cann , the Kiwi Sleep Psychologist helping transform lives through evidence based, psychologically grounded support. 

One of the latest incredible Kiwi women to join us on the She Owns It Directory, it’s an honour to have an
LOVE this 😮 Natalie Tuckwell hit her breaking point while juggling four children and a growing social media business, watching her health deteriorate as she tried to do it all herself 😢

Her solution- hiring Filipino Virtual Assistant Kim- didn&rsq
Can we start NORMALISING the Messy Middle and *😱* actually seeing the beauty of it?! 

You don’t change your life by staying still. 
You don’t make progress without taking a risk.

And you WILL fail 
And feel like you can’t 

^^ Th

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