Introduction

Module 1: Owned

Module 2: Earned

Module 3: Paid

Introduction

Welcome

You know when you come across a business and you just love what they do and how they do it? You feel happy and excited to become a customer? That is a wow brand- and creating a wow brand is the secret ingredient that will propel your business to the next level.  
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The great news is, no matter how far along the biz journey you're at, how much money you've got to invest, or how 'good' at branding you think you are:

you are capable of crafting a show stopping brand that will attract your dream customers and allow your business to thrive

I'll let you in on a secret. I'm not a branding or marketing expert. I'm 'just' a business owner like you. But the She Owns It brand you see- from the name, the marketing and the website to the messaging and the visuals is done by me. 

It's by no means perfect but to this day my spend on all of these things is absolutely minimal.

There is a time for investment in all of these things, and taking an invest early approach is great if you're confident about what you're spending on and who you're spending it with. 

But if you're a newby to biz, or you're not seeing results and you have limited funds to spend, that doesn't need to stop you! You can still craft something beautiful that will kickstart your business. Here's how:

1. Learn fast how to tweak what you've already created to craft your own wow brand (with minimal $$) 

2. It becomes much easier to market your business organically (and you'll enjoy doing it)

3. You'll start seeing measurable results which you'll feel confident amplifying with extra marketing spend 

Sound good?! 

In the Savvy Brand Bootcamp I'm going to share all the DIY branding tips and tools I applied to take She Owns It to a multi six figure, profitable business within two years working part time.

​Yes there are more expensive, more thorough, more expert trainings out there. I encourage you to seek those out where you need to dive deeper on a certain topic. 

But what you will find here is my minimal viable tips which I know if applied will get you where you want to go on a budget.

So let's get to it! Let's quickly build YOUR show stopping, WOW brand and give your business the foundations it needs to fly. 

Module 1: Owned

Module 1: Owned

Your brand is so much more than your logo or social media visuals. Imagine your brand is a person- it's like saying the clothes you wear are the only things that represent the person that you are 🙄.​

Module 2: Earned

Pillar 2: Action & Accountability

Within this platform, you’ll find tons of resources, checklists, masterclasses and workbooks to help you improve your biz.

​But information is only so useful. It's what you do with that information- how well you apply it in your business- that matters. 

So we take things one step further. 

We help you apply your new knowledge with regular live support workshops and challenges. 

Our team will help you decide what to work on, see the progress you're making, support you where you need it and celebrate your successes along the way! All you have to do is show up.

And don't worry. We have a strict 'no silly questions' policy, you'll be warmly welcomed and you'll always leave feeling lifted up. 

We get it. Sometimes you won't meet that target. Sometimes you won't achieve that goal. What's important is that you keep showing up. And we're here to help you do that.

Your Action Plan

👉🏻 LAST BUSINESS DAY OF EACH MONTH: 
Join me at the Results with Rach Challenge and spend 20 mins recording your metrics for the month. RSVP to the next upcoming event inside the Members Club Facebook Group

👉🏻 FIRST BUSINESS DAY OF EACH MONTH
Come and Plan Your Magic Month with me and get your head into the mindset for success. Then, enter the Magic Month Challenge to share your goals with us and get accountability along the way! RSVP to upcoming events inside the Members Club Facebook Group

Module 3: Paid

Pillar 3: Support

Sometimes you're too far in your business to see the wood for the trees! What you need is some outside eyes to help you clear the path and start moving forward. 

Our team and community are here to help you do that. 

Your Action Plan

👉🏻 24/7 CONNECTION PEER SUPPORT
This is one of NZ's most supportive spaces for day to day connection with other women in business. From startups to side hustles to million dollar plus owners- we all believe in one thing. That you're worth and that your business is worth it. Join the Members Club Facebook Group and find out yourself how supportive it is! We also run regular Meet the Member live interviews, interviews with inspiring women in biz, live events and our full events calendar is held in this group. So it's the place to be!

👉🏻 THIRD WEEK OF EACH MONTH: 
Join me live for a Q & A mentoring session. In these small group sessions you can ask your questions about marketing, business, productivity- anything- in the comments. I share my experience with you and the crew on the call will also lend their support. These are fun, inclusive sessions packed with value! 

RSVP to the next upcoming event inside the Members Club Facebook Group

👉🏻 MONTHLY: 
We encourage our community to meet in person, become friends and allies and support each other on the journey. In some locations there are regular monthly meetups- check upcoming events and locations here

👉🏻 NO LOCAL MEETUP COMING SOON?
Head here to say hi and connect with your local crew or establish a new location of biz besties! If you want to start a new monthly meetup in your location, connect with the lovely Jo@sheownsit.co.nz and she'll walk you through how to get started. 

Plan is to complete these and add them to the Resource Library as they are done in FAQ's format. Then we can connect to them both from the Brand Bootcamp and Marketing Method Courses as well as from the Resource Library, and link to them in the Facebook Group. 

How to clarify your Ideal Customer
How to define your Purpose/ Vision or Why
How to write your Mission Statement
How to create your business Values
How to decide what products to sell at what price
How to position your brand to stand out
How to create a 'personality' for your brand
How to clarify your key brand messages
How to DIY better design for your business
How to build your customer onboarding process
How to use referrals to generate low cost, powerful marketing
How to create a sales funnel